A Conversation on Franchising_with Abel Calvo

Performing at Your Best: Mindset Evolution, Program #4

Franchising has been since the 50’s and 60’s one of the fastest ways of growing any business in any industry. Worldwide brands use franchising as their growing formula.

In this radio show we start by understanding the basics of franchising, what it is and how it works, to understanding what is required to be a successful franchisor and franchisee.

Our guest is Abel Calvo, Executive President of PROFRANQUICIAS, the Venezuelan Franchise Chamber and we talked about franchising in general, the role of a Franchise Chamber, the current situation of the Franchising development in Venezuelan and other Latin American countries.

There are very interesting topics in Franchising, such as which are the developing stages in franchising that go from the early beginnings when foreign companies enter a local market, to the development of local companies which use franchising as their expansion business format until the final stage when local franchises enter the international arena.

Join us as we discuss franchising and the role of the Chamber on promoting its members, activities and the educational programs it has. 

A Conversation on Franchising with Abel Calvo

And continue increasing your Performance!

Luis Vicente